The food photograph is essential in selling your restaurant, food service, or catering company. If you publish a magazine, web site or food industry publication high quality pictures of food can create interest and boost sales. Food may look appetizing when it’s served, but taking great looking pictures of food is tricky business. A succulent food photograph can be invaluable in capturing the attention of potential customers. People who work photographing food are specialists. A food photograph is unlike any other. What are the elements that make for accomplished food photographs? Pictures that instantly make your mouth water and your stomach grumble? A good photographer knows exactly how to manipulate your eye, mind, and taste buds. Some of the basic techniques for photographing food are really quite simple. However, they are not easy to master. If any element is mishandled, then the result will be a picture that is tasteless to the consumer or client. You may have the finest restaurant, food service or catering company in your city but if the images aren’t appetizing people won’t eat. What kinds of photographs do you need? Main dishes, appetizers, deserts, side dishes or salads? Maybe you’re looking for fresh vegetables, fruits, meats, or fish?